Sometimes it can be difficult to know how to properly create the financial management portion of your business plan. Luckily Norm Trainor wrote an article, that is published on, that explains what you need to include in the financial portion of your business plan. Norm Starts off by explaining the five financial levers, which are impacted by all activities that your business will undertake. He then explains the importance of creating a budget for your marketing plan, as well as what effects you plan to see while using that budget.

Click here to read the full article by Norm Trainor at

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